Zendesk

Founded in 2006, Zendesk first launched a cloud-based SaaS helpdesk and support application that prioritized the customer experience. Following on from this and keeping in mind their customer service focus, in 2018, Zendesk launched their CRM platform Zendesk Sell.

Zoho

Founded in 1996 in Chennai, India as AdventNet, the company renamed itself in 2009 to Zoho, after its popular suite of office applications. At this point Zoho began focusing on SaaS, releasing new applications every year since. Zoho currently offers 45+ integrated, cloud-based SaaS business applications, ranging from CRM to full-scale ERP solutions and office applications.

Odoo Online

Odoo is an open-source software that is available in three editions, of which two are local and one is hosted in the cloud. Over 30,000 apps are available thanks to the multiple developments made by Odoo S.A. and its community. Some of these apps are officially validated by Odoo, whereas others are developed by the community and dedicated to specific versions for specific needs.

User Interface

When it comes to efficiency and end-user satisfaction, fine-tuned usability is one of the most important factors in any software platform. In order to provide a strong value proposition, a CRM solution must take into account the needs and goals of its users in order to actively help them achieve their objectives. The user interface supports the overall product design in deciphering human factors such as preferences, habits, and learned skills in order to effectively serve the intended purpose of the software as it relates to the businesses that utilize it. A strongly functional design is critical in providing a positive user experience.

Usability is qualitatively measured as a software’s ability to anticipate what a user might need to do. This includes ensuring that all of the elements in the interface are easy to access, understand, and use. Well-designed software will provide usability that helps the users feel comfortable with the system and obtain their unique desired results. It will help users perform actions quickly and become more efficient in their day-to-day tasks. Best practices also suggest having a simple interface with consistency (common elements) and a page layout based on hierarchical importance and flow.

User Interface – HubSpot

User Interface – Zendesk

User Interface – Zoho

User Interface – Odoo Online

Pricing & Conditions

* - Odoo CRM is free for unlimited users, as long as you use solely the CRM app; when other apps are added (ex.Sales, eCommerce, Inventory), the cost is USD25/user.

# - The official price for Foundational Support and suite version.

Conclusions

Implementing a CRM solution is an important business decision as well as a significant investment. Many factors should be considered in order to align with the business’s operational needs. If you are in the process of selecting a CRM solution, here are some points to consider before reaching a decision. First, be sure to define your objectives. Examples of such goals could be acquiring more leads, growing conversion rates, speeding up supply chain or sales management, etc. Second, decide the type of support. Would you prefer to maintain your software via an on-premise server or a cloud-hosted solution employed by a software vendor?

Third, list out your internal incompetencies, improvements to be made, and set a budget accordingly. Large companies prefer on-premise solutions because they provide increased control of the platform and can assist in overcoming security concerns. Alternatively, online solutions are advisable for SMEs as the customization and costs (hosting, maintenance, implementation service, etc.) are usually minimal or even included in the base rate.

Once you have weighed the costs and benefits associated with these factors, your business can better analyze the potential solutions available on the market. When comparing the features of each solution, remember to consider the functional needs of the employees using the system in their daily operational tasks. Also, review the business needs of decision-makers in the organization; an optimal solution will support the efforts of all users.

In terms of usability, a simpler user interface design ensures quicker software adoption and ultimately allows your employees to be more productive. Odoo provides cutting-edge features which are easier to learn and quicker to Implement than the rest of the solutions on the market. Most CRM solutions offer a free trial, so it’s easy for businesses to test independently in just a few minutes.

Lastly, don’t forget to look at the big picture. If your long-term goal is to grow your sales volume, the best approach is to start with a modern solution that can scale with you over time. A solution that includes features with flexible customizations and offers integrations with other operations would be the ideal choice for a scalable and cost-effective solution.

The immense capability of Odoo ERP system is that it’s available to deploy on your own private network or on Cloud and can be easily used in web browser to do the job.

For more information visit: Installation and to consult Synconics Group as your Odoo ERP implementation partner, please mail us on contact@synconics.com